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"The Future" video for Time magazine
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Into the unknown. Ad agency Fallon McElligott asked us to create and produce a short film to promote a series of special issues of Time magazine about the future. The thing is, the issues didn't exist yet, nor did they know exactly what would be in them. So we put together a piece based on questions about the future with music by Boards of Canada, sound design by Tim Barnes at Lost Planet, and Inferno animation by Adam Gascogne. The result is four minutes of form and content in motion. Time was very happy with this piece, and so are we.

what we did:
strategy · concept · writing · design · preparation · production

"Open cleverly presenting a series of questions about the future in a stunningly visual, typographic manner." —Creative Review
· Watch "The Future" (QT, 14.2 MB)

see also:
· art:21
· Design/Eternity