Welcome to Atlanta. In 1996, the Olympics were held in Coca-Cola's hometown. In collaboration with ad agency Wieden + Kennedy, we developed this commemorative packaging for the occasion. The cans combine Coke logos from around the world with information that's useful (a subway map), funny (how to say things like "where is the bathroom" in twelve languages) or both (the rules to little-known sports like team handball).

what we did:
concept · writing · design ·
preparation